Pornhub Italia

Pornhub Italia is highly positioned in the Italian adult market and contributed about 3.86% of Pornhub’s worldwide traffic in 2025, or almost 156 million visits. Almost 94% of the traffic from mobile devices makes up most of these visits. Strong user engagement is shown in Italy with an average session length of around 10 minutes; women make up around 20% of the audience, somewhat less than the global average.